Integrated communications firm Metamorph has bagged the PR duties for BuyUcoin, a crypto wallet and exchange platform. As a part of the mandate, Metamorph will drive strategic communication for the brand and its products to deliver key messages across target markets in India, US and South East Asia. The agency’s key responsibilities will also include strategic counselling and planning, and media relations along with amplifying positive stories, crisis management and building an influential community for BuyUcoin.

Shivam Thakral, CEO & Co-Founder, BuyUcoin said, “With bitcoin breaching the $34,000 mark, we are highly optimistic about the adoption of cryptocurrency-based products and services in India and across the globe. At BuyUcoin, we are on a mission to make cryptocurrency a secure asset class for long-term wealth creation which will lead to sustainable economic growth. In the post-pandemic world, where relevant job opportunities are shrinking, cryptocurrency-based products and services will enable the economic empowerment of the masses and generate jobs for the youth. We are excited to partner with Metamorph Communications for executing our strategic communication and taking our message to the world. We wish them all the best”.

Added Satyandre Yadav, Founder & CEO, Metamorph Communications, “We are proud to partner with BuyUcoin. The dynamic leadership of BuyUcoin and their innovative business model is capable of achieving fast-paced growth and spearheading the cryptocurrency economy in India and globally.”