Road safety brand, Vega Auto Accessories, has appointed Value 360 Communications as its strategic PR and media relations partner. Value 360 has been onboarded through Scratchpad Digital as part of a newly established strategic collaboration.<\/p>\n
\u201cWe have always believed that true leadership goes beyond market share. It is about shaping conversations that contribute back to society and make it safe. As we enter our next phase of growth and advocacy, we need a Media Relations partner who combines great industry experience, flawless execution and has an instinctive understanding of the safety ecosystem. Value 360 Communications Limited demonstrated exactly that. We are confident this collaboration will help us reach more riders, influencers, and policymakers with messages that matter, while reinforcing Vega\u2019s position as one of the most credible voices in Indian road safety.\u201d, said\u00a0Kunal Chandak, Director, Vega Helmets India (Vega Auto Accessories).<\/p>\n
Manisha Chaudhary, Founder & Director, Value 360 Communications, said, \u201cJoining Vega Auto Accessories as an official partner is both an honour and a responsibility. For decades, the brand has been the gold standard in rider protection and trusted by millions of Indians with their lives every single day. We are thrilled to partner with a true category creator that has made safety aspirational. Through this partnership, we will amplify the brand\u2019s extraordinary legacy, sharpen its equity as India\u2019s no. 1 road safety brand, and ensure its stories of innovation, responsibility, and style resonate powerfully across every stakeholder segment.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Road safety brand, Vega Auto Accessories, has appointed Value 360 Communications as its strategic PR and media relations partner. Value 360 has been onboarded through Scratchpad Digital as part of a newly established strategic collaboration. \u201cWe have always believed that true leadership goes beyond market share. It is about shaping conversations that contribute back to society and make it safe. As we enter our next phase of growth and advocacy, we need a Media Relations partner who combines great industry experience, flawless execution and has an instinctive understanding of the safety ecosystem. Value 360 Communications Limited demonstrated exactly that. We <\/p>\n","protected":false},"author":1,"featured_media":2452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-2450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-client-win"],"_links":{"self":[{"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/posts\/2450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2450"}],"version-history":[{"count":1,"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/posts\/2450\/revisions"}],"predecessor-version":[{"id":2453,"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/posts\/2450\/revisions\/2453"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/media\/2452"}],"wp:attachment":[{"href":"https:\/\/commsnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}