{"id":246,"date":"2020-09-09T08:31:51","date_gmt":"2020-09-09T08:31:51","guid":{"rendered":"http:\/\/commsnews.com\/?p=246"},"modified":"2020-09-09T08:31:51","modified_gmt":"2020-09-09T08:31:51","slug":"somaiya-group-signs-up-pitchfork-partners-for-strategic-communications","status":"publish","type":"post","link":"https:\/\/commsnews.com\/?p=246","title":{"rendered":"Somaiya Group signs up Pitchfork Partners for strategic communications"},"content":{"rendered":"<p>The Somaiya Group has handed over its strategic communications mandate to Pitchfork Partners. The consultancy won the business for all parts of the Somaiya Group: healthcare, education, and rural development, amongst others. Pitchfork Partners will be responsible for designing strategic communication campaigns to maintain and build the group&#8217;s corporate reputation through multi-channel and integrated programmes.<\/p>\n<p>The Somaiya Group comprises a diversified portfolio which includes Somaiya Education, Somaiya Health, Somaiya Rural Development, Somaiya Art &#038; Culture, Godavari Biorefineries, Somaiya Sustainability, Somaiya Trust and Kitab Khana. <\/p>\n<p>While raising awareness about the group, Pitchfork Partners will also expand the group\u2019s overall corporate narrative.<\/p>\n<p>Speaking about this appointment, Samir Somaiya, Chairman &#038; Managing Director, Somaiya Group says, \u201cPitchfork Partner\u2019s strategy aligns with our communication objectives. We serve society and have built a decades-long legacy. With this partnership, we aim to build our corporate reputation further and use communication and public relations to reach out to all our stakeholders.\u201d<\/p>\n<p>Jaideep Shergill, co-founder, Pitchfork Partners, said, \u201cWe are delighted to partner with the Somaiya Group. Amid the COVID-19 pandemic, healthcare, education and rural development are firmly in the spotlight. It\u2019s our privilege to use our expertise for a revered group like Somaiya.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Somaiya Group has handed over its strategic communications mandate to Pitchfork Partners. The consultancy won the business for all parts of the Somaiya Group: healthcare, education, and rural development, amongst others. Pitchfork Partners will be responsible for designing strategic communication campaigns to maintain and build the group&#8217;s corporate reputation through multi-channel and integrated programmes. The Somaiya Group comprises a diversified portfolio which includes Somaiya Education, Somaiya Health, Somaiya Rural Development, Somaiya Art &#038; Culture, Godavari Biorefineries, Somaiya Sustainability, Somaiya Trust and Kitab Khana. While raising awareness about the group, Pitchfork Partners will also expand the group\u2019s overall corporate narrative. <\/p>\n","protected":false},"author":1,"featured_media":248,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-client-win"],"_links":{"self":[{"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/posts\/246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=246"}],"version-history":[{"count":1,"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/posts\/246\/revisions"}],"predecessor-version":[{"id":249,"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/posts\/246\/revisions\/249"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=\/wp\/v2\/media\/248"}],"wp:attachment":[{"href":"https:\/\/commsnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/commsnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}