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WICCI launches Public Relations and Digital Marketing National Council

The Women’s Indian Chamber of Commerce and Industry (WICCI) has launched the Public Relations and Digital Marketing Council under the leadership of Kavita Lakhani, Executive Director, Lintas Live. She will be supported by twenty council members. The Council has been set up with the aim of enabling, equipping and empowering women within the communications industry. WICCI’s Public Relations and Digital Marketing Council will focus on initiatives that will encourage talented and capable women’ stay on track in their careers all the way up to the most responsible leadership positions.

Said Kavita Lakhani, Executive Director, Lintas Live and National President, WICCI Public Relations and Digital Marketing Council, “Women think more about the purpose, meaning and impact of their work; it’s not just a job for them. Our strategy will involve ‘Celebrating the Difference’ that women bring to the table and explore new approaches for cultivating, engaging and retaining this critically important talent. The WICCI Council will focus on 4 key areas in 2020/2021: National and local events to create a platform for the existing talent to network and share their experiences; mentoring the promising talent pool to create leaders of tomorrow; upskilling to equip existing talent or talent on maternity/senior care breaks with new-age skills; client roundtables to educate and bring to focus the issue of gender management and an exploration of best practice in the private sector. I am excited to be working in the Council alongside such a diverse set of highly respected, senior women leaders who come with rich experience in Communications.”

The WICCI Public Relations and Digital Marketing Council comprises senior women professionals, young women achievers and entrepreneurs across industries with experience in Corporate Communications, Public Relations, Digital Marketing, Journalism, Personal Branding and Leadership Mentoring. The tenure of this appointment is with immediate effect until the end of December 2021, and extendable with mutual consent.

Anjali Mehra, (VP Marketing, The Leela Palaces, Hotels and Resorts) will support as Vice President of the Council, Aahana Dhar (Communications and Media Lead, Asia, The Rockefeller foundation), Aruna Balkrishna (VP Public Relations & Content, Edelweiss Financial Services), Carolina James Bajaj (Global Brand and Communications Strategist), Charu Raizada (Communication Strategist, Brand and Crisis expert), Divya Narayan (Senior PR Manager, Amazon), Mou Chakravorty (Marketing Communications Manager, Deloitte), Namita Ramani Sharma (Senior Marketing Manager, Tata AIG General Insurance), Neha Mishra (Founder, NehaTalks), Nikita Abhanave (Partner Digital, DDB Mudra), Nimisha Tiwari (Editor, ET Panache Travel & Media Solutions, The Times of India), Nishtha Arora (Independent Digital Marketing Consultant), Prasidha Menon (Vice President & Global Head of Communications, OYO Hotels & Homes), Preeti Binoy (Lead Corporate Communications and Public Affairs, Johnson & Johnson Consumer Health India), Priti Srivastava (Sr. Vice President, Corporate Affairs – Reliance Industries and Sustainable Growth Mentor at Navratan Foundations), Priya Bendre (PR Manager, West Zone, Fortis Healthcare), Radha Radhakrishnan (Global Head, Corporate Communications, Wipro Enterprises Limited), Shakun Sharma (Managing Partner, The PRchitects), Shiwani Varma Vyas (Global Head, Employee Communications & Employer Branding, Brillio) and Tarunjeet Rattan (Founder, Nucleus PR).

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