Sonia Huria, Head of Corporate Marketing, Communications and Sustainability for Viacom18 has been appointed by Amazon Prime Video to lead all communication efforts for its India operations. In her current role, Huria will be a part of the global communications team–leading PR & Communications for Amazon Prime Video in India. She will be reporting to Tobias Tringali–Head of Amazon Prime Video PR Asia Pacific & Canada who is based in Seattle.

Ramping up Amazon Prime Video’s communication outreach, Huria will bring in her extensive experience of entertainment and corporate communication. She will be directly responsible for driving the PR narrative for Amazon Prime Video while also leading communication and reputation management across the media spectrum.

With over 18 years of experience in the entertainment and the consumer space, she led brand and corporate communications for Viacom18 across all its five lines of business–broadcast entertainment, filmed entertainment, digital entertainment, experiential entertainment and consumer products–as well as led one of the industry’s most decorated internal communication functions. Sonia began her journey with Viacom18 in 2008, as part of the team that launched Hindi GEC ‘COLORS’.

Auguring the role of Sustainability, Sonia has also created a model of multi-partner funded behaviour change communication content at Viacom18. In addition to managing internal and external communication, she also led trade marketing and digital media for the organisation.

Picture source: LinkedIn