Ruder Finn India has launched Web3 Connect – a new service that aims to support businesses on upcoming sectors like crypto, Metaverse and NFT (non-fungible tokens). Web3 Connect will assist brands with their storytelling needs in addition to holding conversations with developers, regulatory bodies, enterprises, and governments to drive advocacy programmes.

Atul Sharma, Managing Director, Ruder Finn, said, “Ruder Finn has been at the forefront of leveraging technology to disrupt the world of communication. We have always invested in sectors that allow us to push the envelope and redefine the boundaries of storytelling. With a strong portfolio of top brands and companies in the blockchain, NFT, and Fintech segments in India, and a 12-member team of experts, we are focused on mastering the craft of the digital realm and bringing alive the experience for customers today. Backed by a strong in-house team and industry consultants, who are blockchain and metaverse experts across corporate, brand, and digital mediums, we are certain that we will be able to guide our clients to help strategically navigate the Metaverse and beyond.”